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Hattie's Blog

The Importance Of Corporate Gifting

by Hattie's Gifts 25 Nov 2025 0 Comments
The Importance Of Corporate Gifting

Corporate gifting is an important part of growing your business successfully. It is really simple to manage and organise. However, it is often missed as well. If you are not sure of the importance of corporate gifting for your business, then this stat may change your mind. Research shows that 52% of those receiving gifts from a business will do business with that company after receiving a corporate gift. That is more than half of people receiving corporate gifts!

There are lots of reasons to give your customers and potential customers a corporate gift, and they don’t need to cost the earth. For example, here at Hattie’s Gifts we have corporate gift hampers from less than £20. Dependent on how much each customer could spend – this is well worth half of your target audience buying from you again!

So, how could you use corporate gifting in your business? The obvious is Christmas for example. However, there are lots of other reasons too. You could thank clients for their business with your company. They could be used to celebrate a company milestone. You could use a hamper to welcome new customers or to thank for referrals to new business. What about a corporate gift hamper for their birthday, the anniversary of their business or the anniversary of you working together? Luxury corporate gift hampers are a great way of giving that wow factor, while celebrating your clients and making them feel special.

The great thing about corporate gifting is that it conveys two important messages to your customers. Firstly, it shows the receiver that their business is valued. It also shows your customer who you are as a business. In addition to this, it makes your customer feel special. The more special they feel, the more they’ll tell other people. They could even share photos on social media, to further promote how good you are as a company.

If you are looking to build a trusting relationship with your target audience, then why not check out our luxury corporate gift hampers? Not only will they increase your conversion rates, but they will also make people happy and promote your business in a great light too. 

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